Configurators, visualizations and better conversion
BabylonJS is a powerful WebGL-based 3D engine for building interactive configurators, product visualizations and design tools in the browser. We use it where 3D drives better quoting, fewer returns and stronger leads - including a solar panel installation configurator (STS Norway case study).
BabylonJS works well for projects requiring advanced 3D graphics in the browser and backend integration.
BabylonJS has its place - in other scenarios simpler solutions or other engines may fit better.
BabylonJS offers a full pipeline: loading models (glTF, OBJ), materials, lighting, cameras and integration with React/Next.js via official bindings.
Scene graph, LOD (Level of Detail), instancing and frustum culling for large scenes. Memory management and 3D object disposal.
Model import (glTF/GLB), texture compression, preload and lazy loading. Integration with CDN and backend (e.g. server-side config generation).
Pick (raycasting), drag & drop, orbit/arc camera. Events passed to React (e.g. variant selection, config save).
React/Next.js via @babylonjs/react; quoting and config save via REST/GraphQL. Interaction analytics (e.g. most chosen variants).
BabylonJS runs on the client - security mainly concerns API (authentication, config validation, rate limiting) and asset hosting.
Backend validates configs and prices; do not trust client data. Authentication for saves and quotes (JWT, session).
Models and textures on CDN with CORS and optional signed URLs. Access control for paid/premium assets.
Content Security Policy for scripts and 3D sources. Avoid eval and dynamic loading of untrusted code.
BabylonJS enables smooth 60 FPS on typical hardware with proper LOD, instancing and asset sizing.
Level of Detail for models by distance; instancing for many identical objects (e.g. panels, furniture).
Texture compression (KTX2, Basis), reasonable scene size. Lazy load parts of configurator (e.g. after category selection).
Reduce scene complexity on mobile, lower shadow resolution and post-processing. Fallback (e.g. images) for weak devices.
From 3D concept to backend integration and analytics - with focus on performance and conversion (e.g. configurator to lead or order).
Definition of 3D scene, LOD and asset requirements. Preparation or optimization of models (glTF), textures, licenses.
BabylonJS scene, interactions, React/Next.js integration. API for config save and quoting. Testing on various devices.
Asset hosting (CDN), performance monitoring (FPS, load time). UX iterations based on analytics.
Yes. We delivered a 3D configurator for solar panel installations for STS (Norway) - a tool for configuring and visualizing installations. Case study available in Case Studies (STS Norway).
Both are WebGL. BabylonJS offers a richer out-of-the-box toolkit (LOD, physics, inspector, official React), which speeds up configurators and business apps. Three.js is lighter and very flexible - good when you need a minimal, custom stack.
Contact us to discuss how we can help with your project.
Have an app idea or need technological support? Write to us — we'll prepare a preliminary analysis and estimate within 48h. Projects that go through our DDT process (Discovery, Design & Technology) come with a price guarantee and a fixed-price agreement — a key differentiator for us.